Ongoing licensing collaboration with 'ADA'; European furniture brand

The ‘ASIA POP!’ lifestyle collection has thus evolved into furniture, lampshades, carpets, and even fashion. A playful union of utility and art, it juxtaposes popular and high culture, featuring both the iconic and commonplace, but re-contextualised and plastered onto a neat little sofa or a barber’s chair.

Kamal Haasan, IIFA Singapore 2012